Thank you for taking part in the Hisense UK SDA Content Creator Campaign.
By accepting a Hisense microwave oven or air fryer as part of this campaign, you agree to receive the product free of charge and create social media content featuring your genuine experience with the product, in accordance with the requirements below.
1. Product
You will receive one Hisense microwave oven or one Hisense air fryer, free of charge.
The specific product provided will be determined by Hisense UK or its appointed campaign agency and confirmed to you before or at the time of delivery.
The product is provided in consideration of your participation in this campaign and creation of the required social media content. No purchase is required.
2. Required Content
In return for receiving the product, you agree to:
- Create and publish at least one video with a minimum duration of 30 seconds featuring or referring to the Hisense product you receive.
- Publish the video on one of the following platforms of your choice: TikTok, Instagram, Facebook or YouTube.
- Ensure the content reflects your genuine experience and honest opinion of the product.
- Tag the official Hisense UK account @hisenseuk in the published post.
- Include #HisenseSDA and #Gifted in the published post.
- Clearly identify the content as advertising by using a prominent “Ad” disclosure and any relevant platform advertising or paid-partnership disclosure tools where available.
- Ensure the content is publicly visible and accessible to the general public.
- Provide Hisense UK or its appointed campaign agency with the live URL/link to the published content for campaign tracking and evaluation.
- Ensure the content does not contain false, misleading or unsubstantiated claims about the product.
You are encouraged to create content in your own style and voice. Your content should provide an authentic representation of your experience using the product.
3. Publication Deadline
The required content must be published within 14 days of receiving the product, unless a different deadline has been agreed with you in writing by Hisense UK or its appointed campaign agency.
If you experience a genuine issue that prevents you from meeting the deadline, you must contact the campaign team as soon as reasonably possible.
4. Public Availability
The published content must remain publicly accessible for a minimum of 12 months from the date of publication, unless:
- The relevant social media platform removes the content;
- There is a genuine technical or other circumstance outside your reasonable control; or
- Hisense UK agrees otherwise with you in writing.
If you intend to remove or substantially alter the campaign content during this period, please contact the campaign team beforehand.
5. Content Usage Rights
By participating in this campaign, you grant Hisense UK and its appointed agencies a non-exclusive, worldwide, royalty-free licence to use, reproduce, repost, publish and share the content you create as part of this campaign for Hisense UK marketing, promotional and social media purposes.
This may include use on:
- Hisense UK-owned social media channels;
- Hisense UK websites;
- Digital marketing channels;
- Campaign presentations and reports; and
- Other Hisense UK marketing communications.
Where reasonably practicable, Hisense UK will credit your social media account when reposting your content.
Hisense UK will not materially edit your content in a way that misrepresents your genuine opinion or experience of the product.
6. Authenticity and Product Claims
Your content must represent your genuine experience of the Hisense product you receive.
You must not make claims about the product that you have not personally experienced or that you cannot reasonably substantiate.
You must follow any reasonable factual product information or guidance supplied by Hisense UK or its appointed campaign agency.
You remain free to express your genuine opinion about the product. Participation in the campaign does not require you to provide a falsely positive review.
7. Advertising Disclosure
As you are receiving a product from Hisense UK in consideration for creating and publishing content, you must make the commercial relationship clear to viewers.
Your content must therefore include a clear and prominent “Ad” disclosure in accordance with applicable UK advertising requirements and the rules of the social media platform being used.
Where available, you should also use the platform's relevant advertising, branded-content or paid-partnership disclosure functionality.
The #Gifted hashtag does not replace the requirement for a clear advertising disclosure where an “Ad” disclosure is required.
8. Platform Requirements
You may choose to publish your content on TikTok, Instagram, Facebook or YouTube.
You are responsible for ensuring that your content complies with the relevant platform's terms, policies and advertising disclosure requirements.
The content must be publicly visible when published and must remain publicly accessible in accordance with Section 4 of this agreement.
9. Failure to Complete the Campaign Requirements
Participation in this campaign is conditional upon completing the agreed content requirements.
If you fail to:
- Publish the required video;
- Meet the minimum 30-second video duration;
- Publish the content on an agreed platform;
- Tag @hisenseuk;
- Include #HisenseSDA and #Gifted;
- Include the required advertising disclosure;
- Publish the content within the agreed timeframe; or
- Otherwise materially comply with the requirements of this agreement,
without a genuine reason agreed with Hisense UK or its appointed campaign agency, Hisense UK reserves the right to exclude you from future Hisense UK content creator, gifting, product trial and influencer campaigns.
This does not prevent Hisense UK from considering you for future campaigns where there has been a genuine and reasonable explanation for non-compliance.
10. Damaged or Faulty Products
If the product arrives damaged, appears to be faulty, or you experience a genuine issue that prevents you from creating the required content, please contact the campaign team before publishing your content.
Hisense UK will work with you to determine the appropriate next steps.
You should not publish misleading claims about a product that you have been unable to use properly because of a genuine product issue.
11. Changes to the Campaign
Hisense UK reserves the right to make reasonable changes to campaign timings, product availability or administrative arrangements where circumstances outside its reasonable control require this.
Any material change affecting your agreed content requirements will be communicated to you where reasonably practicable.
12. Agreement and Confirmation
By signing or electronically confirming your acceptance of this agreement, you confirm that:
- You have read and understood the campaign requirements.
- You agree to receive one Hisense microwave oven or air fryer free of charge.
- You understand that the product is provided in consideration for your participation and creation of the required social media content.
- You agree to create and publish at least one video of 30 seconds or longer.
- You agree to publish the video on TikTok, Instagram, Facebook or YouTube.
- You agree to tag @hisenseuk in the published content.
- You agree to include #HisenseSDA and #Gifted.
- You agree to use a clear “Ad” disclosure as required.
- You agree to provide Hisense UK or its appointed campaign agency with the live URL to your published content.
- You agree to keep the published content publicly accessible for the agreed period.
- You agree to the content usage rights set out in this agreement.
- You understand that failure to meet the campaign requirements may result in exclusion from future Hisense UK content creator, gifting, product trial and influencer campaigns.