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The greatest show on earth, on our screens.


Hisense, sponsors

of 2018 & 2022

FIFA World Cup™


Hisense started as the Official Sponsor of the FIFA World Cup™ in

2018, this was part of our drive to reach and engage with customers

on a global stage. Hisense then committed to sponsoring Qatar 2022

after their success in France. As the Official Television Supplier to the

tournament, we are proud to support one of the biggest and most

prestigious sporting events in the world.



Be part of the action with Hisense.


In 2014, the FIFA World Cup reached an estimated 3.2 billion viewers,

this increased for 2018 and will do again no-doubt in 2022, it’s the

perfect way to showcase the quality of our televisions and their

technology to a global audience.


The World Cup is often a time when people decide to take the plunge

and upgrade their TV to increase their enjoyment of the tournament

and, through our sponsorship, we aimed to prove to them why

choosing Hisense is the perfect solution.